Por favor, use este identificador para citar o enlazar este ítem: http://cibnor.repositorioinstitucional.mx/jspui/handle/1001/748
Consumer Acceptance of Eco-Labeled Fish: A Mexican Case Study
MONICA YANELLI PEREZ RAMIREZ
MARCO ANTONIO ALMENDAREZ HERNANDEZ
GERZAIN AVILES POLANCO
LUIS FELIPE BELTRAN MORALES
Acceso Abierto
Atribución-NoComercial-SinDerivadas
ISSN: 2071-1050
URL: www.mdpi.com/journal/sustainability
DOI: 10.3390/su7044625
eco-labeling, seafood, dolphin-safe, MSC certification, consumer preferences, probit model
"Fish eco-labeling is a market-based incentive program for sustainable fisheries. This paper examines consumers’ acceptance of eco-labeled fish by using data from a pilot study conducted in a coastal area of northwestern Mexico. An ordered probit model was applied, using 364 observations. The results show that most respondents favor the idea of eco-labeled fish as a sustainable option and know that this is a costlier option. Income level, consumers’ occupation and frequency of fish consumption are factors taken into account in the buying decision. Price was not a statistically significant factor affecting purchase decision. The study suggests that employed consumers with knowledge of labels may prioritize their demand for eco-labeled fish. Thus, providing a clear definition of sustainability that increases consumer awareness might be a promising strategy in developing the market for eco-labeled fish. The results and their implications could be employed as an element for future development of consumer policies related to fish sustainability."
Multidisciplinary Digital Publishing Institute
2015
Artículo
Sustainability
Inglés
Pérez-Ramírez, M.; Almendarez-Hernández, M.A.; Avilés-Polanco, G.; Beltrán-Morales, L.F. Consumer Acceptance of Eco-Labeled Fish: A Mexican Case Study. Sustainability 2015, 7, 4625-4642.
COMPORTAMIENTO DEL CONSUMIDOR
Versión publicada
publishedVersion - Versión publicada
Aparece en las colecciones: Artículos

Cargar archivos:


Fichero Tamaño Formato  
perez_m2015.pdf751.94 kBAdobe PDFVisualizar/Abrir